Build ProcessTrending Topics
Homebuying Journey
May 19, 2025The Triple Threat to Selling Your Home and Building New
If you're dreaming of building your new home, whether you're moving up, right-sizing, or downsizing, selling your current home is a big step. And how you stage your home can directly impact how quickly and profitably you make that move.
According to the 2025 National Association of REALTORS® Profile of Home Staging, three rooms influence buyers more than any others:
We refer to this trio as the “Triple Threat.” Focus your efforts here, and you're more likely to sell faster and for top dollar, providing you the freedom to build and move into the new construction home you've been waiting for.
How to Stage the Triple Threat
You don’t need to go overboard or hire a pro; even simple staging can lead to 1%–5% higher offers. That’s a potential $25,000 gain on a $500,000 sale.
Here’s how to highlight the spaces that matter most:
1. The Family Room: First Impressions Matter
- Declutter and Depersonalize: Remove family photos, personal items, and excessive decor. You want the buyer to picture themselves in the space, not you.
- Create a Conversation Area: Arrange furniture in a way that promotes conversation. Avoid pushing everything against the walls; instead, create a cozy and welcoming atmosphere.
- Neutralize the Color Palette: While bold colors can be fun, neutral tones have a broader appeal. Think soft grays, whites, and beiges.
- Highlight Natural Light: Open the curtains, remove heavy drapes, and make sure the windows are clean. Natural light makes spaces feel bigger and more inviting.
2. The Primary Bedroom: Make It Feel Like a Retreat
- Go Minimal: A cluttered bedroom feels smaller. Stick to essential furniture: a bed, two nightstands, and maybe a dresser. Less is more.
- Layer with Soft Textiles: Add plush bedding, throw pillows, and a soft area rug to create a sense of comfort and luxury.
- Neutral, Calming Colors: Shades of white, gray, and soft blues help buyers envision a peaceful escape.
- Clear the Closets: Storage space is key. A half-empty closet looks bigger and suggests ample space for their belongings.
3. The Kitchen: The Heart of the Home
- Clean and Declutter: Clear countertops of unnecessary items. No one wants to see your blender, toaster, and coffee maker all at once. Less is more.
- Add Simple Accents: A bowl of fresh fruit or a vase of flowers can bring life and warmth to the space.
- Fix the Lighting: Ensure that all lights are functioning properly and consider adding extra lighting to brighten dark areas.
What’s The Payoff?
In an uncertain real estate market, small efforts in the right rooms can translate into a faster, more profitable home sale. 29% of sellers’ agents say staging increased offers and 49% say it reduced time on the market
Looking for design inspiration? Browse a variety of photos and videos. This inspiration can help you not only stage your current home but also prepare for and feel motivated to decorate your new space.
- Tour Our Model Homes - Visit a Model Home Near You
- Watch Home Tours - Video Walkthroughs of Homes
- Get Design Inspiration - Browse Our Photo Gallery
Ready to Start Your Next Chapter?
Whether you're desiring more space, looking to simplify your lifestyle, or finally ready to build a home that fits your future, Berks Homes is here to help you take the next step with confidence in your new construction home.
We’ve helped hundreds of buyers like you transition seamlessly into new construction homes across Pennsylvania, and we’re ready to do the same for you.
Please contact our Online Sales Consultants, Chastity & Kelly today for more information on available homes and communities in Pennsylvania at 484.772.2693